Founded in 1902, Lamar Advertising is an advertising firm for signs and billboards. Based in Macon, Ga., it operates over 150 outdoor advertising companies and 63 transit companies. The firm reaches driving audiences across the United States, Canada and Puerto Rico through billboards, digital billboards, bus shelters, benches and buses, to name a few. Additionally, it provides with programs that include NASCAR, NFL and MLB. Lamar Advertising is also leader in the highway logo sign business, with operations in 19 states and the Province of Ontario, Canada.