This is the new East Austin office for H-E-B Digital as well as the new headquarters for Favor, the Austin-based on-demand delivery company that is a wholly-owned subsidiary of H-E-B. The Eastside Tech Hub will initially house hundreds of Favor team members and H-E-B Digital Partners, with room to grow as both companies continue further investing in their teams to drive digital innovation. The new workspace celebrates the unique identities of both H-E-B and Favor as well as their shared Texas heritage, and includes meeting rooms named after H-E-B brand products, famous personal assistants from popular culture — a nod to Favor’s Runners — and Texas landmarks and cities.
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