Since childhood, my house has been filled with four-legged pets. Big and small we have shared our homes, our lives, our love with them. When it comes to nutrition, I knew providing the best ingredients in food and treats has a direct impact on their lives. When Furry Friends Inc. was founded in 2002, our mission was simple; provide the best nutritional food for a long and healthy life. Our goal remains the same today. We research all the labels, so you as a pet parent can be assured you are feeding the best food possible. With the creation of our own brand of dog food, Pet's Healthy Choice, we were able to choose the best ingredients, and a USA manufacturing plant with a long-standing reputation for quality. Our furry friends depend on us to make the right decision about their nutritional needs. If I won't feed it to my pets, I won't feed it to yours.